Our firm

Technology Born in the World of Alternative Investment

Kelp’s origins lie in the world of private equity. Kelp was conceived, financed and spun out of an established India-based private equity house. A group of analysts and technologists there came together to explore how the rapidly advancing potential of machine learning and AI could be harnessed to address some of the challenges in alternative investment and deliver better decision-making.

Eliminate Friction

Because we come from the world of private equity, we have an innate understanding of the pressures and pinch points of operating in this world. We set out to develop a technology platform – a suite of tools – that would add genuine value at critical points of the investment lifecycle without adding to the friction between systems.

Make Better Decisions, Faster

We have always understood that investment houses of all kinds have their own ways of doing things, a particular view of the market and a unique blend of skills and capabilities. Kelp’s tools have been designed not to replace or even modify this ‘secret sauce’ but rather to ensure that it can be deployed to maximum effect. Our guiding principle is not to change what you do, but to help you do it better.

Kelp’s tools take your house rules and, using AI, deliver structured, consistent information and views across markets, sectors, companies and portfolios. Highly configurable and easy to use, it delivers faster, better information to drive faster, better decision making.

LOOK FURTHER, DIVE DEEPER

Kelp and AI

Kelp’s tools use AI to enhance their capacity to harvest, assimilate and compare information from disparate, unstructured sources as well as subscription-based data sources and proprietary databases. The output is a comprehensive view by geography, sector, size – or any other metric or criteria the user wants.

For example, Kelp’s AI can:

Extract information from unstructured text

such as relevant data points from annual reports, revenue, employee numbers and key people for companies from online unstructured data like news articles.

Search unstructured data

such as news to provide visibility on emerging themes within companies and sectors.

Summarize and extract core patterns from unstructured data

such as qualitative comments about a company’s products from customers, or its culture from employee reviews.

Add a quantitative lens to unstructured data

that can then be used to compare relative performance across peers within a sector.

Create a fingerprint profile

of each company based on unstructured data from public and proprietary sources, which can then be searched through to find the right set of companies in a sector or theme.

Identify pre-qualified opportunities

using a simple textual description of the kinds of companies of interest to find a narrow or wide net of matching companies. This can then be combined with filtering on structured data like financials, investments, employee information etc. to identify pre-qualified opportunities.

Kelp is now supporting PEs, VCs, investment banks and advisory firms around the world to identify potential bolt on targets, buyers and even investors.

Depending on their requirements, they are either using Kelp’s standalone modules to enhance activities in specific areas of the investment lifecycle, or as an enterprise platform that provides decision-making information and novel insights across the cycle.

Kelp is now supporting PEs, VCs, investment banks and advisory firms around the world to identify potential bolt on targets, buyers and even investors.

Testimonials

"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director

"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director

"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director
"Legacy IC notes, which spanned 200 slides, are now replaced with a clear, concise framework"
Deal team member
"I believe we can rely on Kelp as the primary search module, as it delivers high-quality results quickly, reducing the need for extensive manual work associated with database screening"
Deal team that shortlisted 165% more companies
"All answers are now in a clear, structured format, streamlining decision-making"
Deal team member
"It’s not a marginal gain - it’s transformational"
Investment Director